Hike rolls out a new social virtual product, says messaging category is done

Hike, founded in 2012 by Kavin Bharti Mittal, was once seen as a potential competitor to WhatsApp. However, the Tiger Global and Softbank-funded startup failed to scale up its userbase, and since then has pivoted into sticker chat and gaming.

from Tech-Economic Times https://ift.tt/3daSg83